A new identity keeps Castleton at the forefront of the signage sector

Castleton has been producing signs for over 60 years, making it one of the longest established signage companies in the UK. During this time it has built a reputation for quality, craft and service.

Today, the company is at the leading edge of signage products and solutions, in terms of design specification, technology and materials. It also works for major clients and brands throughout the UK.

A new identity and branding system has been launched to better reflect the size, scope and resources of Castleton and its position in the marketplace.

London-based A2 Design was commissioned to develop the new identity following a review of various consultancies. It was selected because it stood out in terms of its strategic approach and creativity.

The new identity features a typographic theme, which is the true language of signage. It is designed to differentiate Castleton from its competitors in terms of its look, while also reinforcing the knowledge and craft which is the hallmark of the business. It is being introduced across all areas of the company, including the website, brochures, vehicle fleet and building signage.